Sexy little numbers how to grow your business using the data you already have

Maex, Dimitri. (Author). Brown, Paul B. (Added Author). Kramer, Steve. (Added Author).

Summary: Imagine if you could identify your business's most profitable customers, craft a better marketing strategy to communicate with them, and inspire them to buy more? Well now you can. And the best part is that you can do it using the data you already have. Today, everything we do creates data, and the volumes are enormous...

Record details

ISBN: 9780449009925 (sound recording : OverDrive Audio Book)
ISBN: 0449009920 (sound recording : OverDrive Audio Book)
Physical Description: electronic
electronic resource
remote
Publisher: [New York] : Books on Tape, 2012.

Content descriptions

General Note:	Downloadable audio file. Title from: Title details screen. Unabridged. Duration: 6:53:58.
Participant or Performer Note:	Read by Steve Kramer.
System Details Note:	Requires OverDrive Media Console (WMA file size: 99149 KB). Mode of access: World Wide Web.