Hollywood 1938 Motion Pictures' Greatest Year
Record details
- ISBN: 9780520951969 (electronic bk.)
- ISBN: 0520951964 (electronic bk.)
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Physical Description:
electronic resource
remote
1 online resource (285 p.) - Publisher: Berkeley : University of California Press, 2012.
Content descriptions
General Note: | CatMonthString:jun.14 Multi-user. Multi-User. Terms of use - Description based upon print version of record. |
Formatted Contents Note: | Cover; Title; Copyright; Contents; List of Illustrations; Acknowledgments; Introduction: Hollywood Looks at Its Audience; Part One: The Campaign; 1. Annus Horribilis; Goldwyn's Folly; Such a Thing as Bad Publicity; The Moviegoing Habit; 2. Exhibitors, the Movie Quiz Contest, and a Divided Industry; The Minds of Exhibitors; The Carrot and the Stick; The Quiz Contest on the Ground; What the Contest Did for Me; Independents Rebel; 3. The Campaign and the Press; The Film Industry Speaks Its Mind; Marginal Moviegoers; The Gossip Columnists; The Dailies Have Their Say; Part Two: The Films |
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Genre: | Electronic books. History. |